BOOK A FREE CONSULT Beautiful on the surface Strategic underneath We craft brands and digital experiences for businesses that know first impressions are everything, and conversion is the goal.

World-class design at your service…

 

  • Brand & Visual Identity

  • A brand that commands respect before you say a word. We develop identities that position professional practices as the obvious choice in their field.

  • Website Design & Build

  • Fast, clean, mobile-first sites designed to guide visitors toward one thing: contacting you. No bloated CMS, no moving parts you don’t need.

  • UX Conversion and Optimisation

  • We audit what your current solution or site to optimise it to your needs. Small changes in flow and hierarchy can move conversion numbers significantly.

  • Custom Automation & Workflow

  • Beyond contact forms and Zapier. We build tailored automations — lead routing, client intake, follow-up sequences, so your site works while you work.

Our Process The Design Thinking Method Empathise Define Ideate Prototype Test

What our clients say

understanding UI design understanding brand design understanding user experience design understanding visual design

Featured Projects

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Alfresco Kitchens

We partnered with Alfresco Kitchens to transform their website into a high-performing digital showroom.

The focus was on elevating the brand’s premium feel while simplifying the user journey to drive more qualified enquiries.

Alongside the redesign, we implemented a streamlined lead capture and automation system, reducing manual admin and ensuring every enquiry is tracked and followed up efficiently, without costly third-party services.

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Jazz in the City

We designed and developed the Jazz in the City website to capture the sophistication and atmosphere of the event while making information and ticket access simple and intuitive.
The site was built to showcase the festival’s programme, artists, and experience through a clean, engaging digital platform tailored for both discovery and event conversion.

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Doek On Fleek

We designed and developed the new website for Doek On Fleek, creating a vibrant digital platform that reflects the energy and identity of the brand.
Alongside the website build, we integrated their FIXR ticketing system directly into the site, creating a seamless event discovery and ticket purchasing experience for users.

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Cape Electric Tattoo

We designed and developed the Cape Electric Tattoo website to reflect the studio’s bold identity, artistic credibility, and longstanding presence within Cape Town’s tattoo culture.
The site was built to showcase their resident artists, tattoo styles, guest artists, and booking process through a clean, immersive digital experience that balances professionalism with the studio’s relaxed creative atmosphere.

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Urban Playground website

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The new restaurant from Executive chef Peter Ayub wanted to have a street culture centered design language centering around skating and graffiti to mirror the urban-style high-end street food his restaurant prepares.

We utilised these themes as well as shots provided to create that aesthetic and keep the tone playful yet sofisticated.

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City of Cape Town Contravention App

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We led the user experience design and user interface design for the City of Cape Town’s new Contravention App.

Used by officers across Law Enforcement, Metro Police, Traffic and Fire and Safety. This app was designed to digitise the process of administering a contravention to a member of the public.

The solution speeds up the process of giving the ticket by using geo-location, ID and License scanning, and sends evidence and details directly to the servers.

 

We handled the entire product process, Research, Interview, Ideation, Wireframes, Hi Def prototypes and presentation to stakeholders.

 

IMPACT

 

Digitizing the contravention process using geolocation, ID/license scanning, and direct server submission reduced admin processing time by 8 minutes per case.
With ~15,000 contraventions issued monthly, this saved an estimated 2,000 staff hours per month.

Instant evidence capture reduced case losses from 18% to under 2%, retaining approximately 2,880 extra cases per year. At an average fine value of R 1,750, that’s about R 5.04 million in additional annual revenue retained for the City.

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Curate.ly

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Curate.ly was a platform I worked on which embedded product data within its images. TAGS could be hovered and clicked on to open enriched media such as links to articles, shopfronts and videos.

Alot of my time was spent simplifying the enrichment process for users posting content.

IMPACT

 

Through testing and simplifying the screens using progressive disclosure, we curbed the amount of screens in the flow to 7 from 9 screens speeding up the process by 22%.

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AXIS Trading App

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AXIS was a solution we designed for a client in Cape Town to solve the issue of trading with transparency and being able to communicate easily with the markets.

 

This application was intended to simplify the analysis and actions associated with trading on the stock markets.

 

A desktop web based app was created as well as a Mobile design for the platform to be fully responsive on all devices.

 

IMPACT

 

User feedback averaged 4.7/5 for speed, ease of use, and interface clarity — with 89% of users saying they would recommend AXIS to peers.

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X-Jour Travel App

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X Jour is an application we designed for a client in Berlin.

 

This application was intended to simplify the process of booking and planning journeys as well as connecting with like-minded travelers on your journey.

 

A desktop web based app was created as well as a Mobile companion app that the user can access their calendars, planned trips, social connections and explore local areas as well.

 

IMPACT

 

Early user surveys showed 92% of users found the app faster and easier to use than their previous booking method, positioning X-Jour as a competitive newcomer in the travel-tech space

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VIPER collaborative e-learning system

VIPER was created for Virtual Academies, a cutting edge e-learning development company. It is a coach-led experiential learning system which allows participants to work in small teams to complete real life challenges.

 

The system includes chat functionality, video conferencing, peer review, collaborative documents, challenges, content libraries and a succinct dashboard with all of your upcoming information.

 

IMPACT

 

Comparative modelling against sector benchmarks predicted up to 2.3× higher learner engagement due to the integrated social challenge system.

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Knowhow e-learning system

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Knowhow approached us to create an updated modern look and feel for their white-label learning experience.

From our experience creating the Virtual Academies “Viper” platform from scratch, we created a gamified, immersive learning experience that shows users high level data while keeping their interactive functions one click away.

We also created their marketing pages and updated their brand.

 

IMPACT

 

Improved components, UI and Design System reduced dropouts by 23%.

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